Life doesn’t end at 50; it transcends.
Reach the readers who are done being talked down to. Adults 50+ control the majority of discretionary spending in this country, and most publishers still treat them as an afterthought. We don’t. fyi50+ readers come to us for wellness, travel, retirement, money, and grandparenting, and they bring their adult children with them.
We don’t sell ad space. We build partnerships.
You supply your story and images. We make them perform: edited, SEO-optimized, illustrated, and published as partner content that lives permanently on our site, plus banner and sidebar placement, our weekly newsletter, and our social channels. A print ad runs for a few weeks. A partner story we published last season is still in our trending articles today.
Boutique by design.
We work with a small number of partners at a time. Your brand isn’t competing with two dozen others, and you work directly with our publisher.
Every proposal is built for the individual brand.
Let us know what you envision accomplishing, and we’ll show you what a partnership with fyi50+ looks like.
Contact Heidi Frankel
heidi@fyi50plus.com | (972) 824-6682