You didn’t come this far to play it small. Neither did we.
Life doesn’t end at 50 — it transcends. That’s not a slogan. It’s a declaration. And it’s the entire reason fyi50+ exists.
fyi50+ was born from a simple observation: the people living the most curious, adventurous, reinvented lives are 50+ — and nobody was talking to us the way we deserved. Not as a demographic defined by decline, but as a generation stepping into something new. An encore. And encores, when done right, are often the best part of the show.
Founded by journalist and publisher Heidi Frankel — whose career spans CBS News, CBS Radio, and helming a print newspaper serving the senior community — fyi50+ launched in 2018 as a print-and-digital platform and has now evolved into a fully digital publication, shaped in partnership with a nationally recognized editorial and brand strategist with deep roots in national media.
Wellness, travel, relationships, money, retirement — and the joys of grandparenting, from reading together to cooking side by side, and all the moments in between.
The essence of fyi50+ is this: you don’t slow down at 50. You recalibrate. You get clearer on what matters, braver about pursuing it, and more open to what’s possible. We’re here to meet you every step of the way.
We’re also here for your adult children — and for the moments you’re navigating together. Life at this stage is rich with decisions, transitions, and new chapters that involve the whole family. fyi50+ speaks to both generations because the best conversations happen across the table, with everyone’s voice in the room.
Welcome. Your encore continues here.
Join the FYI50+ Community
Dive into our bi-monthly publication, available digitally on our website and in physical form. We’re proud to distribute over 15,000 copies across Dallas, Collin, and Denton counties, reaching your favorite local spots, including grocery stores, hospitals, retirement communities, and even places of worship. The list is ever-growing as we constantly seek to expand our reach and be easily accessible to our readers.
Interested in Collaborating or Advertising?
We’re always eager to grow our community. If you’re keen on advertising or wish to see our magazine in specific locations near you, do not hesitate to reach out. Let’s weave the narrative of the empowered and spirited 50+ life together.
Testimonials
Meet Our Team
At fyi50+, we have a team of talented and passionate individuals dedicated to creating content that informs, entertains, and inspires. Each of us believes life at 50+ offers new opportunities, growth, and endless possibilities. We aim to capture the essence of this journey through our original articles and photography.
Meet Our Creative Team